Wednesday, 27 October, 2021
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Brandma

Illustration by Ramandeep Kaur | ThePrint

This 36-episode anthology was a launchpad for directors like Hansal Mehta, Anurag Kashyap

Star Bestsellers blended genres like drama, thriller, comedy and romance and aired from 1999-2000.
Illustration: Ramandeep Kaur | ThePrint

Cello — the plastics to steelware company that made owning a houseware business ‘fashionable’

Different people associate Cello with different products — plastic furniture, Opalware cookware, pens. The company has overtime tried to position itself as a 'go-to brand for everyone'.
Illustration by Ramandeep Kaur | ThePrint

‘Dill Mill Gayye’ — India’s ‘Grey’s Anatomy’ that overdid the enemies-turned-lovers cliché

The show was really popular among the youth of the country, especially the central romance between Dr Armaan Malik played by Karan Singh Grover and Dr Riddhima Gupta portrayed by Oshanna Shivanand.
Illustration by Ramandeep Kaur

‘Asli swaad zindagi ka’ — this 90s Cadbury Dairy Milk commercial changed Indian advertising

In 1994, confectionery giant Cadbury Dairy Milk launched an iconic commercial featuring model Shimona Rashi dancing with abandon on a cricket field.
Illustration by Ramandeep Kaur | ThePrint

Teen pregnancy, eating disorders, bullying — ‘Remix’ was India’s high school ‘telenovela’

Star One show 'Remix' — that centred around 4 high school students grappling with their teenage years — was relatable, fun and had something for everyone.
Illustration: Ramandeep Kaur | ThePrint

Kids of ’90s will remember these ‘cigarettes’ fondly, despite its controversial, unhealthy tag

Over the years, Phantom sweet cigarettes have been called out for promoting smoking in children and being very unhealthy due to the high sugar content.

Convalescent, healthier than milk — Complan’s turbulent journey with its ‘tall claims’

Over the years, Complan has employed several advertising tactics to draw consumers including claiming that it is healthier than milk and that it increases children's heights.
Illustration by Ramandeep Kaur

‘Wagle ki Duniya’, the lovable, comical hit DD show that captured 80’s Indian middle class

Based on characters originally created by noted cartoonist R.K. Laxman, the 13-episode show 'Wagle ki Duniya' aired on DD National from 1988-1990. A reboot of the show aired earlier this month.
Illustration: Ramandeep Kaur | ThePrint

Real story this Valentine’s Day is how heart-shaped chocolate became inseparable from 14 Feb

Cadbury to Kitkat, most every confectionary company and home baker goes for heart-shaped treats on Valentine's Day. The history of this association dates back to the 1800s.

50 yrs & still ticking — Ajanta, world’s largest wall clock maker, remains an Indian favourite

Ajanta, founded by Odhavjibhai R. Patel with Rs 1 lakh in 1971, is now being run by the third generation in the family and registered a turnover of Rs 1,200 crore in 2019.
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